China is now predicting that the tourism industry will have a bumper business season on the occasion of the 2022 Winter Olympics sports event in Beijing.
According to the National Tourism Administration of China (CNTA), China is trying to encourage its 300 million people to participate in winter sports activities on the occasion of the event in 2022.
In January 2017, the Chinese government announced a five-year tourism development plan for the 2016-2020 period, which sees winter sports tourism as an important part of its goal of increasing tourism revenue. The calendar is worth 7,000 billion yuan (about 1,000 billion US dollars) by 2020.
Meanwhile, to serve the 2018 Winter Olympics in the city of Pyeongchang in Gangwon Province (South Korea), the Korean government and tourism industry are speeding up the preparation of a series of events to attract tourists. domestic and international.
The Korea Tourism Organization (KTO) will be at the forefront of such efforts with the promotion of culinary arts and theater.
The Korean government announced more detailed cultural programs, scheduled to be implemented before and during the 2018 Winter Olympics, as part of its efforts to bring multicultural experience for travelers.
Previously, the Gangwon Provincial Government said it would establish 13 more tourist centers and review the service capacity of 300 hotels and accommodation facilities in the province by the end of 2017. The Gangwon provincial government is expected to continue to welcome over two million visitors to the event.
The 2022 Winter Olympics will be the third consecutive Olympics to be held in cities in Asia. Earlier, the 2018 Winter Olympics took place in Pyeongchang (South Korea). Two years later, the 2020 Summer Olympics will take place in Tokyo, Japan.
As soon as Beijing was chosen, analysts thought the city’s climate and terrain were unsuitable for the Winter Olympics because of the fact that it was not a mountainous city and had a lot of snow, two mportant conditions for winter sports. Beijing authorities plan to host sports in Yanqing and Zhangjiakou outside the city, but there is still very little snow in these venues. They may have to use artificial snow pumping as a precedent at the 2014 Winter Olympics in Sochi, Russia.